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London’s Olympic Legacy and the Imagine Methodology

Abstract:
In 2010 Future of London commissioned academics to work with representatives from the London Boroughs, to consider the legacy of the Olympic Village taking shape in Stratford, in the East End of London. The exercise, in the form of a workshop, was to: review the current context/situation; prioritize issues; envisage future options; explore and develop relevant sustain- ability indicators; develop a forward plan for community development. This article describes the process adopted in the analysis of the Olympic Village’s transformation from World Media Site to a sustainable part of the Greater London metropolis. The methodology applied, Imagine, is described and some of the key outputs from the analysis and design of legacy process are described. In conclusion the article examines the oeuvre of projects of this kind when set against the challenges of longer term sustainability.

Olympic Legacy Imagine Rich Pictures Simon Bell

Open University PDF Link

Sage Journal Link

Bell, S. and Faren Bradley, J, (2012). London’s Olympic legacy and the Imagine methodology. Local Economy, 27, 1, pp. 55 – 67. DOI: 10.1177/0269094211425325